Lucy Gee has always enjoyed entertaining, cooking, and baking with the simple objective to bring smiles to people’s faces.
Since 2010, Lucy started to make her perfectly golden, healthy, and delicious granola for her circles. Several years after the granola’s creation, Lucy developed and catered a brunch buffet for over a hundred guests. Among other breakfast items, Lucy’s small batch, hand stirred, and slow-baked-to perfection granola were on the menu. Her granola was the star of the event and the guests kept asking for more.
Confirmed by the experience, Lucy is determined to have a product name, label, and a set of food packaging designed for her “Geenola.” We are delighted to design the items with Lucy, which embody the family wholesomeness and authentic hospitality. It is awesome seeing people’s eyes light up when they receive a bag of Geenola.
ClientGeenolaServicesBranding, Design, Conceptualization, Art Direction, Packaging, Key Visual, System, Look-and-Feel, Collateral, Typography